Meet Caitlin Cranwell Cheatham
Caitlin Cranwell Cheatham is the owner of Cara Cait Creative. Cara Cait Creative offers floral design and event coordination. Her arrangements have a beautiful, organic style that offer a fresh take on floral design.
About Cara Cait Creative
Cara Cait Creative offers florals and event coordination but ower Caitlin limits herself to one booking per weekend. “I’ve learned that it’s best to focus on one thing and do one thing to the best of your ability and not take too much on,” says Caitlin. Her passion is in florals but she wants to make sure she helps couples and their families have the best possible experience on their wedding day. She believes in the importance of having an advocate on your special day. The scope of services Caitlin offers extends beyond weddings to parties, baby showers, even flowers for your kitchen counter.
The Start of Cara Cait Creative
Caitlin spent years as a “lost soul,” finding it difficult to get a good job with a studio art degree in a recession. In the meantime she worked for a mortgage company as a loan officer assistant, a front desk position at a gym, and a merchandiser for Anthropology. During that time she was still searching for something she was passionate about and wanted something that was her own. This was a difficult process as she is passionate about many things: art, clothes, flowers, jewelry, interior design, and anything that is creative. I would imagine her creativity and diverse interests contribute to her fashion forward design in her florals. The idea to start her own company doing floral design came after putting together some florals for church. “Everybody kept telling me you’ll have a moment where you realize what you love and then you can finally do something you love for work. Finally one day I was doing flowers for church and it clicked. It was that aha moment. I love to do flowers. Why don’t I try and do flowers for people?” Through the encouragement from friends and other wedding vendors, she got the courage to start Cara Cait Creative.
Caitlin describes her style as organic, not so placed, wild, hand tied bouquets mixed with traditional elements for an end result that is not traditional. She finds that brides are starting to branch out and not feeling a need to follow traditional rules. As someone with a studio art degree Caitlin has a free flow artistic approach that carries over into her florals. When asked if she had a favorite flower or combination of flowers, she found it difficult to choose just one. “That’s really hard, yes and no. I love to try different things. I like really happy flowers, things that dance and move. Those are my favorite types. It doesn’t necessarily have to be a certain color or anything. I like what’s not done all the time. “
Life Outside of the Business
Recently being a new mom has kept Caitlin very busy. In her spare time she loves to stay active. Her favorite activities include working out and spending time outside. She loves to run, walk, and play with her dog. Family is super important and she enjoys spending time with her parents and sisters who live close by.
Caitlin’s Advice for Engaged Couples Looking for a Floral Designer
“It’s all personality. Everything is personality. Find somebody that you click with, that gets you, that gets your vision, that is going to be understanding. Because things come up, things change, budgets change. I’m not here to make a million dollars off somebody’s wedding. I want to make someone happy. So find somebody who’s going to make you happy and facilitate your vision. I wish I had that when I got married.”
Caitlin is very easygoing and fun to be around. Anyone who sits down to chat with her can see that. You forget you’re talking to a wedding vendor and feel like you’re talking with a friend. Her easygoing personality carries over into her business and makes her very accommodating to her client’s budget and schedule. As a free spirit she doesn’t feel the need to be too regimented or structured in what she’s creating. You would have no problems having an open dialogue with Caitlin because she’s so easy to talk to and always wants to be available for her clients. Thank you Caitlin for giving us your time and allowing us to tell your story!
Written by Blake King
To find out more about Cailtin visit her Facebook Page